Mumakore achangopfuura, mhando dzakawanda dzakabhadhara zvakanyanya kushambadziro yedhijitari uye kuregeredza kushambadzira kwekunze, vachitenda kuti nzira uye zvishandiso zvavanoshandisa zvakasakara kukurudzira zvinobudirira uye hazvishande. Asi muchokwadi, kana iwe uchigona kushandisa zvakanaka kushambadzira kwekunze, zvakasanganiswa nekushambadzira kwepamhepo zvinogona kuita kuti brand yako yekusimudzira ishande. Pakati pazvo pane zvigadzirwa zvekuratidzira, zvinova chishandiso chakakosha chekuwedzera kushambadzira kwekunze uye ndiyo nzira yakanakisa yekubvumidza iwe kutengesa bhizinesi rako pasina rubatsiro rweInternet.
Maererano neInternet World Stats, vanhu vanodarika mamiriyoni makumi manomwe vekuNorth America havakwanisi kushandisa Indaneti. Ichi chikamu chikuru chehuwandu hwevanhu, uye kufuratira kushambadzira pasina Indaneti kunoreva kuti bhizinesi rako haringakwanisi kusvika kune chero ipi zvayo. Izvi chete zvinoratidza kukosha kwekushambadzira pasina Indaneti munyika yanhasi.
Zviratidziro chikamu chakakosha chekushambadzira kunze kwenyika uye chishandiso chinodiwa, chinosanganisira kushandiswa mumahypermarkets, kuratidzira kwekutengesa, zvitoro zvehunyanzvi, matumba ekutengesa ane mazita, zvitoro zvikuru zvebhokisi uye kukwidziridzwa kwezororo nezvimwe.
Iyo yakazara seti yehunyanzvi, yakakwana, yepamusoro-yemhando yekuratidzira zvigadzirwa inoteedzera inogona kupa chigadzirwa mune yega yega chiitiko kuunza icing pakeke, asiwo iyo brand terminal kune vatengesi uye cheni zvitoro kusimudzira yakakosha nzira, kuitira kuti vanhu vazhinji vawedzere. kunzwisisa kwakadzama kwechigadzirwa uye chimiro chetsika, zvichisiya pfungwa yakadzika. Chimiro chekuratidzira hachingogone kugadziridzwa zvinoenderana nemufananidzo weiyo mhando zvimiro zvakasiyana-siyana zvakasanganiswa kuita yekusimudzira yekuratidzira nhepfenyuro, asi zvakare sesherufu inogona kutengesa zvigadzirwa zvemhando, inogona kuchengeta zvigadzirwa, nezvipo zvidiki, kutengesa mhedzisiro inowirirana, asi zvakare kukwezva kwakawanda bhizinesi kushandira pamwe uye mafranchise.
Nezve maratidziro ekutengeserana, nepo izvi zvisingakupe nguva yakawanda yekuve mukuzivikanwa, inogona kuve nzira inoshanda yekusimudzira brand yako kune vanhu vazhinji. Mamwe maratidziro ekutengeserana anotambira zviuru zvevanhu, iwe unofanirwa kutsvaga chiitiko chinoenderana nebhizinesi rako kuti uite izvi nemazvo. Semuenzaniso, kana iwe uchitengesa zvigadzirwa zvehunyanzvi kana masevhisi, ringava zano rakanaka kuwana nzvimbo kuCES kana Computex. Kana iwe ukatengesa zvigadzirwa zvebhodhi remitambo, ipapo kuenzanisa zvinhu zvekuratidzira paEssen show kuGermany zvinogona kuseta imwe rekodhi yekutengesa kwako. Makambani akadai sePolaroid neFujitsu, vakave nekubudirira kukuru mukugadzira zviteshi zvekutengeserana uye matumba uye muenzaniso mukuru wesimba rudzi urwu rwekutengesa paIndaneti.
Haufanire kunge uri kambani hombe kana inozivikanwa kuti ubudirire munzvimbo yakadai, asi kuve nechokwadi chekuti zvigadzirwa zvako zvakasanganiswa nezvinhu zvekuratidzira (show rack) zvinogona kuratidzwa munzvimbo yakadai kwakakosha. Nepo kusvika kwako kuchigumira kune avo vanopinda shoo imwe chete newe, vakawanda se81% yevanhu ava vachave vapesvedzeri veimwe rudzi, izvo zvichabatsira kuparadzira meseji yako.
Simba remagariro evanhu rinowanzoita kuti zvive nyore kurerutsa kukosha kwekutengesa kwepanyama. Nepo Facebook ne Instagram zvichigona kubatsira vatengi vako kukurangarira, hapana chinogona kuita basa zvakare sezvo vanogona kuchengetedza zvinobatika. Zvitoro zvakakosha uye mabhokisi makuru ekusimudzira ndipo panonyanya kutariswa uye kukwidziridzwa kwekushambadzira kunoitika. Iri sosi rinogona kubatsira kune chero mhando yebhizinesi, kunyangwe zvakakodzera kufunga nezvekugona kusvika kwechiratidzo chako. Kana iwe uine bhajeti rekuvhura zvitoro nevashambadzi pasi rese, saka zviratidziro zvakakosha, nepo kushandura kusangana kwepamhepo kuita kudyidzana kwepamhepo kunogonawo kuburitsa zvirinani.
Nepo vazhinji vachitenda rudzi urwu rwekushambadzira uye kutengesa chinhu chekare, chinogona kuramba chiri simba guru kumabhizinesi eese saizi nemaindasitiri.
Kana iwe uchida kuva nezvimwe zvirongwa uye kubvunza zvinodiwa zvekushambadzira uye kusimudzira mu2023, unogona kutibata kuti uwane mamwe mazano, mazano ehunyanzvi, uye kuti uwane kukwidziridzwa kwechiratidzo chako uye kutengesa kune imwe nhanho yepamusoro!
Nguva yekutumira: Jan-01-2023